Adobe Campaign Classic Business Practitioner Expert - AD0-E314 Exam Practice Test

Question 1
What must a Practitioner determine before adding a Delivery activity to a campaign workflow?

Correct Answer: C
Question 2
A large clothing brand that has several thousand boutiques all over the US decides to create a special offer of 50% off all merchandise in their catalog. This offer is aimed at the best clients of the brand's US stores, meaning those who have spent more than S300 since the beginning of the year.
The business practitioner decides to use Distributed Marketing, which will allow selection of the stores' best clients (grouped by region). These selected clients will receive the email delivery containing the special offer.
What campaign template should the business practitioner use?

Correct Answer: D
Question 3
On a Friday, A Practitioner decides to send Deliveries on Monday at 8 AM. The deliveries must have the most up-to-date target.
What should the Practitioner configure before starting the campaign workflow?

Correct Answer: D
Question 4
An email and direct mail is sent with the below recipient as the target. Their blacklist is shown below.

Which recipients receive deliveries and by which channel?

Correct Answer: B
Question 5
A Business Practitioner has a delivery with two links sent to 100 recipients:
80 messages reached the box
40 Recipients opened the delivery
20 Recipients clicked on at least one link
What was the reactivity?

Correct Answer: C
Question 6
A campaign business practitioner needs to build an A/B test email campaign for two different promotions. By the theme that generates the most website visits, which email metric indicates the winning promotion theme?

Correct Answer: B
Question 7
A Business Practitioner is starting delivery for two emails.
Which status and failure type combinations are possible in the Recipient Delivery logs for the two messages?

Correct Answer: C
Question 8
Which three aspects of an A/B test should a Practitioner use Adobe Campaign to configure? (Choose three.)

Correct Answer: A,B,D
Question 9
During an investigation, a business practitioner modifies workflows properties to keep the results of interim populations between two executions. What is the purpose of this step? (Choose two.)

Correct Answer: A,D
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Question 10
What should a Practitioner use to add recipients by using the Adobe Campaign client?

Correct Answer: B