Adobe Marketo Engage Professional - AD0-E555 Exam Practice Test

Question 1

Which type of A/B test would the marketer use to optimize their email's design to increase the email click rate?

A. Subject Line

B. Date/Time

C. Whole Email

Correct Answer: C

Explanation: Only visible for Actualtests4sure members. You can sign-up / login (it's free).

Question 2

When cloning in Adobe Marketo Engage, which two best practices should be followed? (Choose two.)

A. Clone from the original asset to avoid corruption in assets.

B. Update custom tags, period costs, and name of the cloned program.

C. Create all new assets for the cloned program.

D. Update token names for the cloned program.

Correct Answer: A,B

Explanation: Only visible for Actualtests4sure members. You can sign-up / login (it's free).

Question 3

How would a marketing manager modify the URL of an Adobe Marketo Engage landing page?

A. Edit Draft > Edit Landing Page > Edit URL Settings

B. Landing Page Actions > URL Tools > URL Builder

C. Landing Page Actions > URL Tools > Edit URL Settings

Correct Answer: C

Explanation: Only visible for Actualtests4sure members. You can sign-up / login (it's free).

Question 4

A marketing analyst needs to know the number of people in a single stream Engagement Program who will become exhausted after the next cast. The engagement program has a status of 'On.' How would the analyst find this information?

A. Create the Engagement Stream Performance report.

B. Create a Smart List using the Member of Engagement Program filter with the Exhausted Content constraint.

C. Review the Engagement Dashboard with Exhausted Content Notifications turned on.

Correct Answer: C

Explanation: Only visible for Actualtests4sure members. You can sign-up / login (it's free).

Question 5

How would a marketer ensure that all subscribers receive an auto-responder email?

A. Mark the auto-responder email as Unsubscribed / Marketing Suspended.

B. Mark the email as operational to bypass Unsubscribed / Marketing Suspended.

C. Change the subscribers' Unsubscribed / Marketing Suspended status in the Database so they receive the auto-responder email

Correct Answer: B

Explanation: Only visible for Actualtests4sure members. You can sign-up / login (it's free).

Question 6

What are two possible purposes of the email preference center? (Choose two.)

A. Give recipients the option to choose how often they want to receive marketing emails

B. Allow recipients to remove themselves from the Blocklist.

C. Allow recipients the ability to change their Adobe Marketo Engage communication limits.

D. Provide recipients with the option to unsubscribe from all emails.

Correct Answer: A,D

Explanation: Only visible for Actualtests4sure members. You can sign-up / login (it's free).

Adobe Marketo Engage Professional - AD0-E555 Exam Practice Test

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