Media Cloud Accredited Professional - AP-217 Exam Practice Test

Question 1

A client is looking to adopt a new CRM solution to sell advertising products, starting with their Digital Content line of business. They sell standard digital ad products (digital banners, video inserts).
Using Media Cloud Advertising Sales Management (ASM), what is the most efficient approach for modeling these products?

A. Create a new Salesforce object for the Digital Ad Products specifications, link that object to the Product2 object, and configure the required products using the Product page layout.

B. Create the required characteristics of the products in the Product object and configure the required products using the Product page layout.

C. Configure an OmniScript that will retrieve the products from Google Ad Manager and will be used in sales processes.

D. Configure a product using Product Designer and associate the product to an Ad Space Specification.

Correct Answer: D

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Question 2

A company is planning to do an audit and needs a report to determine all the price list changes that have been configured in all streaming packages configured in Media Cloud.
Which set of objects should a Consultant access to generate such report?

A. Product, Pricing Variable, Pricing Variable Binding

B. Product, Price List Entry, Pricing Element

C. Product, Pricing Plan, Pricing Plan Step, Price List

D. Product, Price Book, Price Book Entry, Price List

Correct Answer: C

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Question 3

Which out-of-the-box custom object is meant to represent sub-deals with their respective details (amount, date, etc.) to be captured?

A. QuoteGroup

B. QuoteProductRollup

C. QuoteMember

D. QuotePricingAdjustment

Correct Answer: A

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Question 4

A publisher has an existing system to build media plans and integrate with Google Ad Manager (GAM) to create digital ad campaigns.
Which two questions are important to ask to determine if Media Cloud Advertising Sales Management (ASM) is a good fit to replace the existing system?
Choose 2 answers

A. Which ad servers does the system need to connect to for campaign booking?

B. Which types of ad products are included in media plans?

C. Which type of marketing automation system is in use?

D. What are the dimensions for all digital ad formats for the publisher?

Correct Answer: A,B

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Question 5

Which three types of permission sets are required for a persona to be present in an environment?
Choose 3 answers

A. DocGenInd CME Designer User

B. OmniStudioAdmin

C. Media Cloud Base User

D. Rule Engine Runtime

E. OmniStudioUser

Correct Answer: C,D,E

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Question 6

A customer is using Media Cloud and they need to report on how well a digital advertising campaign is performing. The company is using Google Ad Manager (GAM) as one of their primary data sources.
Which product should a Consultant implement to analyze campaign performance?

A. Marketing Cloud Intelligence

B. Custom Reporting Solution

C. CRM Analytics

D. Standard Salesforce Reporting and Dashboards

Correct Answer: A

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Question 7

A CTO of a B2B advertising publishing company asked an Administrator who worked on making the Media Cloud application live, for their help in monitoring the real-time information on system performance and security.
Where can the Administrator find this information?

A. media.salesforce.com

B. trust.salesforce.com

C. monitor.salesforce.com

D. system.salesforce.com

Correct Answer: B

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Salesforce Media Cloud Accredited Professional - AP-217 Exam Practice Test

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