Oracle Responsys Marketing Platform 2026 Implementation Professional Sample Questions:

1. You are creating a filter with many conditions in Filter Designer.
What functionality in Responsys should you use to guarantee that your rules execute as you want?

A) Use the Enclosures feature: drag-and-drop rules in the enclosure in Filter Designer.
B) Use the Parenthesis feature: drag-and-drop rules in the correct order between parenthesis in Filter Designer.
C) Use the RPL syntax <priority> and </priority> tags and include the rules to execute first inside these tags.
D) You can only order the rules in the top-down order in which Responsys will execute them.

2. One of the top ISPs is blocking promotional emails coming from your domain. This has not happened before. You check the deliverability metrics on Responsys reports for the email campaigns sent in the last two weeks.
What are two reasons why this is happening? (Choose two.)

A) Hard bounce rates are 10% or higher.
B) Substantial (5%) increase in click-through rates on last week's promotional campaign.
C) Recipients are forwarding your emails to everyone in their address books.
D) Your open rates have dropped somewhat since last month.
E) The ISP is recording a high number of spam trap hits and complaint rates from recipients.

3. Your client's email analyst advises you that recent reports show an increased soft-bounce rate of 6% for emails launched in the last 30 days. The analyst is worried about being flagged as having a bad reputation by some ISPs and wants you to suppress sending to soft-bounced addresses for the next 30 days.
Which option should you use to handle the soft-bounce problem?

A) Create a filter of all soft-bounced addresses for the last three email launches, save it as a PET, and use that as a suppression table for all email campaigns for the month.
B) Manually change the DEVERABILITY_STATUS_ field to Undeliverable for any email that soft bounces.
C) Take the latest CED report to locate all soft-bounced addresses. Run a Connect job to change the DELIVERABILITY_STATUS_ field to U for those addresses so that messages will no longer be sent to that email address.
D) When defining audiences for the next month, add criteria in Filter Designer to suppress all email addresses that have soft bounced in the last 30 days.

4. You created a specific filter for the individuals that you want to send a campaign to.
What are the steps to define this filter to be used in a campaign?

A) Locate the campaign in the Manage Campaign section, navigate to the Campaigns workbook, and configure the filter in the Proofing section.
B) Navigate to the Program Designer, open the program that uses the campaign, and select the filter from the Program Settings.
C) Navigate to the Program Designer, select the Testing tab, open the program that uses the campaign, and select the filter from the Program Settings.
D) Go to the Data Sources section, select the Filters tab, and then select the campaign from the listing.
E) Locate the campaign in the Manage Campaign section, navigate to the Campaigns workbook, and assign the filter in the Audiences section.

5. The executive tearn loves your Insight reports, but has limited knowledge of the Responsys menus.
As the Responsys Administrator, how can you provide a custom report that the team can easily access from the Insight menu?

A) Create the custom report and schedule it to be sent by email to the executive team every single day.
B) Create the custom report and save it to the Insight account folder. Add the report to the Default Dashboard, and tell the executives to view the report from the dashboard whenever they want to view the report.
C) You can only access custom reports from the account folder. You must train the executives to navigate to the Report Library to locate and launch the report.
D) Create the custom report and save it to the Insight account folder. Right-click to copy the link for the report. Send the link to the executive team and tell them to use it whenever they want to view the report.

Solutions: