Study with AD0-E551 Actual Test Questions
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Updated: Aug 27, 2026
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Adobe AD0-E551 Exam Overview:
| Certification Vendor: | Adobe |
|---|---|
| Exam Name: | Marketo Certified Associate - Marketo Engage Business Practitioner Professional |
| Exam Number: | AD0-E551 |
| Real Exam Qty: | 55 |
| Related Certifications: | Adobe Marketo Engage Business Practitioner Expert (AD0-E559) |
| Passing Score: | 63% / 36 out of 55 |
| Exam Format: | Multiple-select, Multiple-choice |
| Available Languages: | Japanese, English |
| Exam Price: | $125 USD ($95 USD in India) |
| Exam Duration: | 110 minutes |
| Certificate Validity Period: | 2 years |
| Recommended Training: | Adobe Experience League - Marketo Engage Courses Marketo Engage Core Concepts |
| Exam Registration: | Adobe Certification Portal Kryterion Registration |
| Exam Way: | Online proctored or in-person at authorized Kryterion testing centers |
| Pre Condition: | No mandatory prerequisites; recommended 6 months of hands-on Marketo Engage experience |
| Official Syllabus URL: | https://experienceleague.adobe.com/en/docs/certification/program/technical-certifications/ame/ame-professional/ame-p |
Adobe AD0-E551 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Topic 1: Analyzing and Building Reports | 9% | - Interpreting campaign results - Program and email performance metrics - Standard Marketo reports and dashboards |
| Topic 2: Building and Managing Assets | 19% | - Landing pages and forms - Email creation and A/B testing - Tokens, snippets, and dynamic content - Asset quality and pre-launch checks |
| Topic 3: Defining and Targeting Audiences | 33% | - Privacy settings and compliance - Smart Campaign triggers, filters, and flow steps - Lead scoring and interesting moments - Segmentation strategy and use cases - Smart Lists vs Static Lists |
| Topic 4: Building and Managing Programs | 39% | - Global vs local assets - Program types and purpose - Engagement programs and settings - Channels, tags, and period costs |
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