Google Ads Video Professional Assessment Exam - Google-Ads-Video Exam Practice Test

Question 1

The owner of a music store wants to increase awareness for his store, and has been told that Google's Video solutions can assist him. How can Google's Video solutions assist the store owner with Video campaigns?

A. Google's Video solutions use machine learning to set budgets and bids within 24 hours of setting a Video campaign live.

B. Google's Video solutions simplify the campaign creation process by automatically aligning to marketing objectives.

C. Google's Video solutions simplify the campaign management process by automatically creating new ad groups on a monthly basis. 1

D. Google's Video solutions automatically create video assets based on the content of the domain being advertised.1.
www.questionai.com
www.questionai.com

Correct Answer: B

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Question 2

A winery is preparing a Video action campaign intended to attract customers to their website for their holiday sale. Which of the following creative best practices should they implement to encourage consumer interaction?

A. Add location extensions to focus on selected geographic locations.

B. Have a clear call-to-action such as "Learn more."

C. Link your Google Ads account to your Google Merchant Center account.

D. Reach a broad audience with Dynamic video ads.

Correct Answer: B

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Question 3

If the marketing manager of a catering company is focusing on driving as many orders as possible on a weekly basis with a Video action campaign, which of the following creative implementations should they use?

A. Add as much diverse imagery and language as possible throughout the ad to hold the viewer's attention.

B. Use ''Sign up to our newsletter' as the primary call to action.

C. Address the viewer's desire for food in the first five to 10 seconds of the video.

D. Explain the company's background during the first half of their video.

Correct Answer: C

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Question 4

A florist chain is looking to generate as much awareness as they can before their special roses go into bloom.
They only have two and a half weeks to achieve this with the assistance of a Google Video campaign using
"Brand awareness and reach" as the campaign goal. Which budget type should the florist chain use, and why?

A. 'Daily,' because Google Ads will try to spend their total budget evenly over the duration of their campaign.

B. 'Campaign total,' because Google Ads will try to spend their total budget evenly over the duration of their campaign.

C. 'Campaign total,' because Google Ads will spend their total budget faster than daily will.

D. 'Daily,' because Google Ads will spend their total budget faster than 'Campaign total' will.

Correct Answer: D

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Question 5

Having relied on Google Search campaigns in the past, the marketing team at a leading catering business now wants to take advantage of a Google Video campaign with a "Sales" campaign goal. What's the benefit of creating their Google Video campaign in the same account as their Google Search campaigns?

A. Preventing Google ads from double counting conversions.

B. Enabling Video ad extensions within their Google Search campaign ads.

C. Receiving a reduction on their average cost-per-view.

D. Avoiding double serving ads in the Google Search results.

Correct Answer: A

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Question 6

You want to track conversions for your Video action campaign, but you're worried that your campaign won't track some conversions because many customers take extra time to make a final decision on their purchases.
What conversion tracking best practice should you follow to make sure you accurately measure conversions?

A. You should ask store visitors where they heard about your company.

B. You should send a survey to existing customers asking about their checkout experience.

C. You should compare video ad interactions against the timing of completed sales.

D. You should extend the conversion window to be longer.

Correct Answer: D

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Google Ads Video Professional Assessment - Google-Ads-Video Exam Practice Test

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