Pass the actual test with the help of 1Z0-340-25 study guide
Last Updated: Oct 02, 2026
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| Section | Objectives |
|---|---|
| Topic 1: Lead Scoring and Management | - Describe Sales Tools and integration with CRM - Describe the Lead Scoring model - Configure scoring rules and thresholds |
| Topic 2: Campaigns | - Configure Campaign workflow and decision logic - Use Program Canvas and Program Builder - Describe Campaign types and Canvas elements |
| Topic 3: Email and Email Deliverability | - Create and configure email assets - Describe email deliverability concepts (SPF, DKIM, DMARC, Sender Reputation) - Configure and review email deliverability tools (Insights, Analyzer) |
| Topic 4: Integration | - Describe the AppCloud and connectors - Describe basic API usage and integration patterns |
| Topic 5: Forms and Landing Pages | - Create and configure forms and form processing steps - Describe progressive profiling and data lookups - Create and style landing pages |
| Topic 6: Eloqua Fundamentals | - Describe Eloqua's role in CX and the key modules - Describe security and user management - Explain the contact model and data structure |
| Topic 7: Reporting and Analysis | - Describe key reports and dashboards - Use Insight for data analysis and visualization |
| Topic 8: Segments | - Create and configure shared and static segments - Evaluate segment performance - Use filters and comparison fields |
During an implementation, which document does a client typically complete to outline their business requirements and goals?
Correct Answer: B 🗳️
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Which of the following is a key benefit of using automation in marketing?
Correct Answer: A 🗳️
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When configuring an Eloqua instance, what is the recommended method for handling known unsubscribes and hard bounces?
Correct Answer: B 🗳️
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Which of the following statements accurately describes a security group in Oracle Eloqua?
Correct Answer: D 🗳️
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What is the primary reason for including a representative from the IT department as an attendee in an Oracle Eloqua marketing implementation?
Correct Answer: A 🗳️
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