Study with EEB-101 Actual Test Questions
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Updated: Jun 24, 2026
No. of Questions: 157 Questions & Answers with Testing Engine
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Salesforce Essentials for Marketing Cloud Email Marketers Sample Questions:
1. Northern Trail Outfitters (NTO) wants to send out three emails In Automation Studio. However, NTO wants to ensure each email is fully sent before the next email begins sending.
How should the automation workflow be built to accomplish this?
A) Include a Verification activity between each step of an automation.
B) Add each Send Email activity to a single step in an automation.
C) Add each Send Email activity to different steps in an automation.
2. A retailer has revamped their loyalty program. They want to send a loyalty series to new and existing members to share the perks of the new program.
Which action should the retailer take to ensure deliverability is not impacted?
A) Create a new, friendly From Name for the updated program.
B) Send to subscribers, asking for them to confirm opt-in.
C) Purge inactive subscribers to avoid high bounce rates.
3. Northern Trail Outfitters (NTO) notices a larger than normal drop in engagement and a spike in unsubscribes after its sales team added a newsletter that is sent three times a week, in addition to the normal commercial marketing messages sent throughout the week.
Which action should be taken to reduce the number of unsubscribes and increase engagement for NTO's program?
A) Add complementary SMS campaigns.
B) Focus on action-driven subject lines.
C) Create more focused segmented lists for messaging.
4. Northern Trail Outfitters wants to utilize an Amazon s3 bucket to import data into Marketing Cloud Data Extensions.
What should be used to achieve this?
A) Ingest API
B) Import Activity
C) Import Wizard
5. Northern Trail Outfitters uses an automation to process and report sales agents' weekly data extensions. All sales agents' data is needed for the automation's created report to be correct. Some agents have not been creating their data extensions in time.
Which step prevents the automation from completing the automation instance and delivering an inaccurate report?
A) Wait Activity
B) Data Extract Activity
C) Verification Activity
Solutions:
| Question # 1 Answer: C | Question # 2 Answer: B | Question # 3 Answer: C | Question # 4 Answer: B | Question # 5 Answer: C |
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