Facebook Certified Community Manager Sample Questions:

1. It's April, and Earth Day is approaching. A parenting group has shown interest in sustainability, so the community manager brainstorms new ideas to engage the community.
What are the two most efficient steps for the community manager to take to inform campaign planning? (Choose 2)

A) Analyze post themes from the last three Aprils
B) Watch the top three nature documentaries released this year
C) Conduct a search of sustainability keywords
D) Launch a poll to understand which topics are of interest
E) Review the geographic locations of group members

2. A well-known women's fashion brand has a significant online presence and a strong customer base in the 50-65 age group. To attract a younger demographic, the company contracts with a famous designer to launch a new line, which launches in one month.
Which two actions should the community manager take to increase brand awareness? (Choose 2)

A) Invite fashion influencers to promote the new line during a live launch.
B) Start new social media accounts to target the new demographic.
C) Ask community members to create a post and tag several friends.
D) Comment on competitor posts so that their community learns about the new line.
E) Run targeted ads across all the platforms that the brand uses.

3. In an established community, members have been posting the same questions repeatedly.
Which three group tools should be used to help members find the answers they are looking for more easily? (Choose 3)

A) Add useful posts to a topic tag dedicated to frequently asked questions
B) Pin a post as an announcement in the group
C) Ask members to tag an admin every time someone asks a repetitive question
D) Direct members to report repetitive questions using the Report to Admin tool
E) Create a frequently asked questions learning unit

4. A parenting support group of deeply connected people has started growing quickly. The leadership team receives several reports that the group is now too big and discussions frequently stray from the intended topic. To continue to develop the tight bonds the community previously cultivated and to address the concerns of long-standing members, the community manager needs to create new groups that focus on specific topics.
In which two ways can the community manager establish these topically focused groups? (Choose 2)

A) Join similar groups to see what they are discussing and create groups related to those topic
B) Launch a few groups, announce them in the current one and begin to create content for those new groups
C) Analyze the most popular posts for the last six months and create groups based on those post topics
D) Create a poll to ask members what interests them and what they want these new groups to focus on

5. A community manager for an influencer is focused on thought leadership and well-being.
The influencer has the following assets:
A Facebook Page with 500,000 followers
A Facebook group with 30,000 members
An Instagram account with 200,000 followers
The community manager needs to evaluate possible revenue streams.
Which three approaches should the community manager recommend? (Choose 3)

A) Organize affordable community meetups to attend a live show of the influencer
B) Implement a fee for members who post more than once per week
C) Set up a Page button to increase online sales on the influencer's website
D) Position the influencer as a thought leader and charge speaking fees
E) Comment publicly on sponsor accounts to propose a partnership

Solutions: