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Salesforce Pardot-Specialist exam is an essential certification for individuals who want to validate their skills and knowledge in using Salesforce Pardot. Salesforce Certified Pardot Specialist Exam certification is recognized by employers worldwide and is considered a valuable asset for those seeking employment in marketing and sales roles. Pardot-Specialist exam covers a wide range of topics, including lead generation, email marketing, lead nurturing, automation, and reporting, and passing it leads to obtaining the Salesforce Certified Pardot Specialist credential.
Salesforce Pardot-Specialist Certification Exam is a great way to demonstrate your knowledge and skills in using Salesforce Pardot to drive better marketing results. Salesforce Certified Pardot Specialist Exam certification is recognized globally and is a valuable asset for anyone looking to advance their career in marketing automation. By passing Pardot-Specialist exam, you can showcase your expertise in Salesforce Pardot and differentiate yourself from other marketing professionals.
NEW QUESTION # 71
A marketing user wants to test two similar versions of an email to see which one performs better.
How should they run this test?
- A. Set up an A/B test that automatically sends the two versions to a single list and then determines a winner based on clicks or opens.
- B. Send one version to the list now, another to the same list later, and then compare the results to determine a winner based on clicks or opens.
- C. Set up an A/B test that automatically sends the two versions to a single list and then determines a winner based on event signups.
- D. Send the two versions to two different lists, and then compare the results to determine a winner based on clicks or opens.
Answer: A
NEW QUESTION # 72
LenoxSoft's marketing team shares a list of company names of all external visitors on their website with the regional sales managers.
The regional managers use this list for cold calling and for insight on whether any recent opportunities are active on their site.
Which sequence of steps should the Pardot Administrator take to automate this process?
Choose one answer
- A. Enable Send daily visitor activity emails; Enable Send daily prospect activity emails (for my prospects).
- B. Enable Visitors Filters for a specific IP range; Enable Page Actions to notifymanagers.
- C. Enable Send daily prospect activity emails (for all prospects); Enable Page Actions to notify managers.
- D. Enable Visitor Filters for a specific IP range; Enable Send daily visitor activity emails.
Answer: D
NEW QUESTION # 73
A visitor clicks on a custom redirect with an action of adding a tag. The visitor them fills out a form and becomes a prospect. The form has a completion action to add the prospect to a list.
Which three things will happen to the prospect? (Choose three answers.)
- A. The prospect activities will show that the custom redirect was clicked.
- B. The newly converted prospect will NOT be affected because it was their first submission.
- C. The prospect will be tagged.
- D. The prospect will be added to the list.
- E. The prospect activities will show that the form was successfully completed.
Answer: C,D,E
NEW QUESTION # 74
What is the main difference between automation rules and segmentation rules?
- A. Neither will "unmatch" prospects
Screen Shot 2018-09-05 at 14.41.17.png - B. Automation rules run continuously, segmentation rules run once.
- C. Automation rules do run retroactively
- D. Segmentation rules do not run retroactively
Answer: B
NEW QUESTION # 75
How can you send an automated email to a prospect after they fill out a form?
- A. Using a Completion Action
- B. None of the above
- C. Using a Segmentation Rule
- D. Using an Automation Rule
Answer: A,D
NEW QUESTION # 76
Your client is looking for a way to increase the quality of leads that are being passed from marketing to sales. What advice do you offer?
- A. Automatically assign all leads to sales reps in a round-robin system.
- B. Add more landing pages and forms to your site to increase the number of conversion opportunities.
- C. Implement a blended lead scoring and grading system.
- D. Only pass on leads that are very active on your site no matter the company profile.
Answer: C
NEW QUESTION # 77
Viewing a pricing page is considered a valuable buying signal. LenoxSoft would like to be able to report on and segment prospects who have visited the pricing page. Which automation tool would best achieve this?
- A. Create a Form with a Completion Action to send a pricing sheet.
- B. Create a special campaign to track pricing page views.
- C. Create a Dynamic List based on page view to segment automatically.
- D. Create a Page Action set to Tag prospects as having viewing it and add them to a list.
Answer: D
NEW QUESTION # 78
What does Pardot sync first with Salesforce?
- A. Leads
- B. Contacts
Answer: B
Explanation:
By default, when Pardot syncs a prospect, Pardot looks for contacts with a matching email address as first priority. If it doesn't find any, it will look for a matching lead to sync with. If it doesn't find one of those, either, it will create a lead. For more details ->
https://help.salesforce.com/articleView?id=000273582&language=en_US&type=1
NEW QUESTION # 79
Which two considerations must be made when creating a repeating automation rule?
Choose 2 answers
- A. Setting a date for when prospects can no longer match the repeating automation rule
- B. Setting how many days must pass before a prospect can match the repeating automation rule
- C. Setting the number of times a prospect can match the repeating automation rule
- D. Setting how many prospects are allowed to match the repeating automation rule
Answer: B
NEW QUESTION # 80
Which Salesforce field type is unsupported for syncing with Pardot?
- A. Formula
- B. Lookup
- C. Number
- D. Picklist
Answer: B
NEW QUESTION # 81
What behavior should an Administrator expect if a new send email step is added to the middle of an engagement program that has been running for several weeks?
- A. Only prospects in the engagement program who have NOT reached that step will receive the email.
- B. A new email CANNOT be added to an engagement program.
- C. All prospects in the engagement program who have NOT reached the end will receive the email.
- D. All prospects in the engagement program will receive the email, even those who have already reached the end.
Answer: A
NEW QUESTION # 82
A Pardot administrator has pre-existing HTML that they want to use to build their landing page in Pardot. Which asset should be applied during the creation of the Pardot landing page to accomplish that goal?
- A. Dynamic content
- B. Custom redirect
- C. Stock template
- D. Layout template
Answer: D
NEW QUESTION # 83
A marketing user wants to send out an email to a list of prospects on behalf of their assigned sales users. Any prospect replies should be directed to [email protected] so their team of business development reps can field questions and schedule follow up demos.
How should this be accomplished?
- A. Select General Address for the Custom Reply-To Address
- B. Select General User for the Sender
- C. Select Specific User for the Sender
- D. Select Assigned User for the Custom Reply-To Address
Answer: A
NEW QUESTION # 84
How can an action be applied to a prospect who views a specific page of a website?
- A. Through automation rules
- B. Through completion actions
- C. None of the above
- D. Through scoring
- E. Through page actions
Answer: E
NEW QUESTION # 85
What variable tag must be included in an email to allow prospects to manage their email preferences?
- A. %%unsubscribe % or %% opt_out %%
- B. %%unsubscribe %% or %% email_preference_ center %%
- C. %%opt_out%% report_spam %%
- D. %%opt_out%% or %%email_preference_center%%
Answer: B
NEW QUESTION # 86
A marketer wants to create different Pardot lists to correspond with the different stages of the buying cycle.
When an Opportunity stage changes in Salesforce. the prospect list membership automatically updates to reflect that m Pardot. example, if an opportunity moves from Negotiations to Closed Won, the prospects associated with that opportunity. Should be removed from the Negotiations list, and added to the Closed won list.
How could the marketer accomplish this?
- A. Page Action
- B. Dynamic List
- C. Completion Action
- D. Automation Rule
Answer: B
NEW QUESTION # 87
You want to export a list of prospects, but you only need the default fields. What can you use?
- A. Copy and paste the information from the Prospect table into Excel.
- B. Use the Express Export option
- C. You have to export all the fields. Pardot doesn't allow you to choose only the default fields.
An Express Export includes all default prospect fields, scores, and grades but does not include custom fields. - D. Use the Simple Export option
Answer: B
NEW QUESTION # 88
A Pardot administrator wants to gather a prospect's company name and Job title, but only once they have captured prospect's first name, last name and email address in a previous form submission.
Which feature should they use?
- A. Progressive Profiling
- B. reCaptcha
- C. Dependent Fields
- D. Always display even if previously completed
Answer: A
NEW QUESTION # 89
LenoxSoft uses a custom account field in Salesforce and wants to use it for segmentation in Pardot.
What should an administrator do to be able to use the custom field in Pardot?
- A. Edit an existing default account field m Pardot and map it to the account file m Salesforce.
- B. Create a custom account field in Pardot and map it to the account field in Salesforce.
- C. Map the account field in Salesforce to a contact field that is already syncing with Pardot.
- D. Make no changes. Only default account fields can sync to Pardot.
Answer: B
NEW QUESTION # 90
A designer wants to apply LenoxSoft's styling to assets in Pardot. Which two assets can they control CSS styling for In Pardot?
Choose 2 answers
- A. Social posts
- B. Forms
- C. Form handlers
- D. Landing pages
Answer: B,D
NEW QUESTION # 91
How can you delete a prospect?
- A. Through the prospect table actions.
- B. Through a completion action.
- C. Through an automation rule.
- D. You can't delete prospects.
Answer: A
Explanation:
When you delete a prospect, the record is moved to the recycle bin. From the recycle bin, you can restore the prospect or permanently delete the record at any time. Deleting a prospect in Pardot does not delete the record it's syncing with in Salesforce. You can delete a prospect in several ways.
NEW QUESTION # 92
How can you preview/test matches for automation rules before you run them?
- A. Run the automation rule to see how many matches there are.
- B. Use the automation preview option.
- C. Create a list and see how many prospects are affected.
Answer: B
Explanation:
You can preview which prospects will be matches by your Automation Rules.
After creating or editing your rules, click the Preview button while therules are in Paused mode.
You will receive an email notification when the preview is finished or you can wait on the page for it to finish in real-time (this is very fast for most rules - often under a minute).
The preview will tell you how many prospectswill be matched.
If you adjust criteria on existing automation rules, please note that automation previews will identify only prospects who have not already had the rule's actions applied to them.
NEW QUESTION # 93
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How to Prepare For Salesforce Pardot-Specialist: Salesforce Certified Pardot Specialist Exam
Preparation Guide for Salesforce Pardot-Specialist: Salesforce Certified Pardot Specialist Exam
Introduction
Salesforce.com, Inc., based in San Francisco, California, is an American cloud-based software corporation. It offers customer relationship management (CRM) services and also sells a complimentary package of customer support, marketing automation, analytics, and technology development-focused business applications.
Salesforce is a solution for customer relationship management that brings together businesses and clients. It's an integrated CRM platform that offers a single, shared view of every client to all the departments, including marketing, sales, commerce, and operation. All certifications are built in such a way that they can confirm any candidate who can demonstrate their skill set in a certain technology. Salesforce has developed many such certification programs.
Salesforce Platform Pardot-Specialist Exam is the replacement assessment for the Salesforce Pardot-Specialist: Salesforce Certified Pardot Specialist Exam. The Salesforce Pardot-Specialist: Salesforce Certified Pardot Specialist Exam was retired in September 2015. The Salesforce Platform Pardot-Specialist Exam is customized for professionals who want to validate their expertise in developing, creating, and implementing custom apps using the Salesforce Platform's declarative customization capabilities. It also tests the working knowledge of candidates to design custom apps for the data model, user interface, business logic, and security, configure mobile applications, report design, and dashboard.
This exam guide is intended to help you determine whether you can complete the Salesforce Platform Pardot-Specialist exam successfully. This guide includes pardot-specialist exam dumps, recommended preparation and pardot-specialist practice exams, and a full list of exam targets, all with the intention of helping you obtain a passing grade. In order to increase your chances of passing the test, Salesforce strongly recommends a mix of on-the-job experience, course attendance, and self-study.
Pardot-Specialist dumps Exam Material with 263 Questions: https://www.actualtests4sure.com/Pardot-Specialist-test-questions.html
Pardot-Specialist DUMPS Q&As with Explanations Verified & Correct Answers: https://drive.google.com/open?id=1M0CFvv--_z1_Mlm-t3k3S1q3TDJ5Stdn

