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Updated: Aug 18, 2026
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Google adwords-search Exam Overview:
| Certification Vendor: | |
| Exam Name: | Google Ads Search Certification (formerly AdWords Search Advertising) |
| Exam Number: | Google Ads Search Certification |
| Exam Price: | USD 0 |
| Related Certifications: | Google Ads Display Certification Google Ads Video Certification Google Ads Measurement Certification Google Ads Apps Certification |
| Real Exam Qty: | Approximately 50 |
| Passing Score: | 80% |
| Exam Duration: | 75 minutes |
| Available Languages: | English, Spanish, French, German, Portuguese, Japanese, Chinese |
| Exam Format: | Multiple choice, Multiple select |
| Certificate Validity Period: | 1 year |
| Sample Questions: | Google adwords-search Sample Questions |
| Exam Way: | Online via Google Skillshop (self-paced, non-proctored) |
| Pre Condition: | No formal prerequisites required; basic knowledge of digital marketing recommended |
| Official Syllabus URL: | https://skillshop.withgoogle.com |
Google adwords-search Exam Syllabus Topics:
| Section | Objectives |
|---|---|
| Ad Creation and Assets | - Responsive Search Ads
|
| Bidding and Budget Management | - Budget optimization
|
| Keyword and Audience Targeting | - Audience targeting
|
| Search Campaign Fundamentals | - How Google Search Ads work
|
| Measurement and Optimization | - Optimization techniques
|
Google Search Advertising Advanced Exam Practice Test Sample Questions:
1. Caroline is working to optimize her Google AdWords. She wants to experiment with the content of her website, to determine what users are responding to, best. She is receiving clickthroughs to her website, but she wants to convert more of these users to sales. What tool can Caroline use to test parts of her website?
A) Website optimizer
B) Traffic Estimator
C) Google Analytics
D) Conversion optimizer
2. Julie's company has created a video ad for the Google Content Network and she has elected to use the CPC pricing. Julie's manager is concerned that the CPC pricing will be expensive, as the company will have to pay each time the video is played. What should Julie tell her manager about the costs of the CPC pricing?
A) The company will pay for each click to watch the video, as long as the person watches the video in its entirety.
B) The company will pay for each click on the video that leads a user to the destination websit e.
C) The company will pay for each click on the video's stop button, as video ads are being playing automatically.
D) The company will pay for each click to watch the video.
3. Ben is creating a Google AdWords campaign for his carpentry business. He's using the keyword tools to generate keywords for his account, but would like a method to create a keyword list, based on a webpage that lists all of his services. Is this possible with Google AdWords?
A) No, the Keyword Tool can only recommend keywords based on the keywords the account owner enters.
B) Yes, Ben should use the Keyword Tool's generate keywords on destination URL option.
C) Yes, Ben should use the Keyword Tool's website content option.
D) Yes, Ben should use the Opportunities tab, and then click generate based on domain option .
4. You are managing a Google AdWords account for your company. Your manager informs you that she wants you to create a daily budget of $75 and hit this budget everyday in Google ads, but also get the most clicks as possible for this budget. Considering this scenario, which of the
following tools will help you hit your daily budget of $75, and still maximize the clicks you receive?
A) Use a CPM ad campaign
B) Use the ad scheduling option
C) Use the automatic bidding option
D) Use the conversion optimizer
5. Julie's company has created a video ad for the Google Content Network and she has elected to use the CPC pricing. Julie's manager is concerned that the CPC pricing will be expensive, as the company will have to pay each time the video is played. What should Julie tell her manager about the costs of the CPC pricing?
A) The company will pay for each click to watch the video, as long as the person watches the video in its entirety.
B) The company will pay for each click on the video that leads a user to the destination websit e.
C) The company will pay for each click on the video's stop button, as video ads are being playing automatically.
D) The company will pay for each click to watch the video.
Solutions:
| Question # 1 Answer: A | Question # 2 Answer: B | Question # 3 Answer: C | Question # 4 Answer: C | Question # 5 Answer: B |
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